A better way to bill and retain your clients and avoid “selling”
It’s no secret; most personal trainers hate to sell. They hate to sell themselves and they hate to sell their services. That’s fine, a lot of people have a hard time pricing themselves and that gets better with more experience as an entrepreneur. But, if you hate doing it, don’t put yourself in a position where you are forced to do it over and over again and risk losing clients at the same time. How can you do that?
EFT or ARB. EFT is electronic funds transfer, or as my bank calls it, automatic recurring billing. We are fortunate to be in an industry where typically, your services are paid for ahead of time. That’s great. You don’t have to bill your clients after the fact and constantly chase down 50% of them to get paid for what you have already performed last month. So, we are a step ahead of other industries on that one.
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